binaryfishie
binaryfishie
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Icon

WEB

Project Details
With over 40 years of experience in developing fitness technology, Icon Fitness needs no introduction. Following the construction and design of their brand new offices, a major brand rehaul and new website were to be expected. I was fortunate enough to lead the interactive portion of this project.

Team
Design & Direction: 
Nadya Bratt
Creative Team: Brent Watts, Tosh Brown, Sarah Higgins, Todd Downer
Development: 14Four

Exploration

Exploration

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Final Design

Final Design

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